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Channel: Practical Ecommerce » Roy Rubin
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Usability Report Card: FugitiveToys.com

Josh Pigford was confident enough to put his site, Fugitivetoys.com up for the inaugural “Usability Report Card.” While a lot of attention is paid to search engine optimization and online advertising,...

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Usability Report Card: Headsets.com

Earlier this year, Headsets.com was calling the checkout button "save to cart." We commented on this horrid usability, and the company let us know it made a change when they redesigned the site....

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Usability Report Card: Hummerpartsclub.com

In this Usability Report Card, we’re taking a look at Hummer Parts Club, an ecommerce store selling accessories for the full range of Hummers. I realize Hummers aren’t as innocuous as headsets or...

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Usability Report Card: eBladestore.com

The team at eBladestore.com asked us to review its site for usability issues. eBladestore sells knives of all types and sizes through a basic, three-column storefront. There are several good things...

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Usability Report Card: Quelobjet.com

For this month's edition of the Usability Report Card we have chosen Quel Objet, a site specializing in French products for the home. Quel Objet means "What a thing!" according to the site's "about...

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Usability Report Card: Delsol.com

This month we review DelSol.com, the online store for the manufacturer of color-changing apparel and accessories. All items sold by Del Sol change color when exposed to sunlight, and this influences...

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